{"id":7603,"date":"2022-10-06T15:39:25","date_gmt":"2022-10-06T18:39:25","guid":{"rendered":"https:\/\/dobleuv.com\/?p=7603"},"modified":"2023-06-16T10:36:56","modified_gmt":"2023-06-16T13:36:56","slug":"el-ux-como-herramienta-para-reducir-el-esfuerzo-cognitivo-en-los-formularios","status":"publish","type":"post","link":"https:\/\/dobleuv.com\/en\/el-ux-como-herramienta-para-reducir-el-esfuerzo-cognitivo-en-los-formularios\/","title":{"rendered":"UX as a tool to reduce cognitive effort in forms"},"content":{"rendered":"<div class=\"\">\n<h2 id=\"5a80\" class=\"pw-subtitle-paragraph sz jy sd bm b ta tb gq gr tc gu gv td ji jj te jm jn tf jq jr tg cn\" data-selectable-paragraph=\"\">A bad design makes a form a mission impossible. Good design makes it a satisfying experience.<\/h2>\n<\/div>\n<p id=\"705c\" class=\"pw-post-body-paragraph tu tv sd jv b tw ve gr ty tz vf gv ub uc vg ue uf ug vh ui uj uk vi um un uo iu ju\" data-selectable-paragraph=\"\">Filling out a form doesn't have to be a cognitive test or a test of patience. On the contrary,\u00a0<strong class=\"jv gp\">we design to avoid effort<\/strong>, simplifying people's lives. We don't want them to work too hard or take too long\u00a0<strong class=\"jv gp\">These avoidable frustrations lead the user to make the decision to abandon the page<\/strong>.<\/p>\n<p id=\"209c\" class=\"pw-post-body-paragraph tu tv sd jv b tw ve gr ty tz vf gv ub uc vg ue uf ug vh ui uj uk vi um un uo iu ju\" data-selectable-paragraph=\"\">Therefore, we share with you some\u00a0<strong class=\"jv gp\">tips and strategies<\/strong>\u00a0to design effective and friendly forms:<\/p>\n<h2><\/h2>\n<h2><strong class=\"ba\">Make titles and steps visible<\/strong><\/h2>\n<p id=\"f6b2\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">If users can clearly distinguish the title of the page and the steps to be completed\u00a0<strong class=\"jv gp\">they will always be aware of where they are in the process<\/strong>. They will also be able to estimate the time needed to finish each instance.<\/p>\n<p id=\"4b48\" class=\"pw-post-body-paragraph tu tv sd jv b tw ve gr ty tz vf gv ub uc vg ue uf ug vh ui uj uk vi um un uo iu ju\" data-selectable-paragraph=\"\">You can achieve visible titles by using larger fonts and\u00a0<strong class=\"jv gp\">bold<\/strong>typefaces. Likewise, the steps to follow must also be easily highlighted and\u00a0<strong class=\"jv gp\">guide the user in an intuitive way<\/strong>.<\/p>\n<p data-selectable-paragraph=\"\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-7604\" src=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1.jpeg\" alt=\"\" width=\"1400\" height=\"1025\" srcset=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1.jpeg 1400w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1-300x220.jpeg 300w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1-1024x750.jpeg 1024w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1-768x562.jpeg 768w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1-16x12.jpeg 16w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX1-600x439.jpeg 600w\" sizes=\"(max-width: 1400px) 100vw, 1400px\" \/><\/p>\n<h2 id=\"77f4\" class=\"afa ti sd bm tj ja afb jb gt je afc jf gx uc afd ye hb ug afe yg hf uk aff yi hj afg ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Use friendly backgrounds<\/strong><\/h2>\n<p id=\"dee3\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">The combination of the background with the spaces to be filled has to be visually friendly and accompany the intuition provided by the headings. As a result,<strong class=\"jv gp\">\u00a0users can concentrate on the label and write better<\/strong>.<\/p>\n<p id=\"cc6f\" class=\"pw-post-body-paragraph tu tv sd jv b tw ve gr ty tz vf gv ub uc vg ue uf ug vh ui uj uk vi um un uo iu ju\" data-selectable-paragraph=\"\">Another practice to simplify the user's effort is\u00a0<strong class=\"jv gp\">to reduce the visible borders<\/strong>\u00a0that often make a form look overwhelming. With fewer borders, the form looks less intimidating.<\/p>\n<p data-selectable-paragraph=\"\"><img decoding=\"async\" class=\"aligncenter wp-image-15448 lazyload\" data-src=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-1024x678.jpg\" alt=\"\" width=\"1400\" height=\"928\" data-srcset=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-1024x678.jpg 1024w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-300x199.jpg 300w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-768x509.jpg 768w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-1536x1017.jpg 1536w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-2048x1356.jpg 2048w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/pexels-lukas-669617-18x12.jpg 18w\" data-sizes=\"(max-width: 1400px) 100vw, 1400px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/928;\" \/><\/p>\n<h2 data-selectable-paragraph=\"\"><\/h2>\n<h2 id=\"adc9\" class=\"afa ti sd bm tj ja afb jb gt je afc jf gx uc afd ye hb ug afe yg hf uk aff yi hj afg ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Reduce the number of fields by combining data<\/strong><\/h2>\n<p id=\"f07b\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">Too many fields predispose the user to an endless challenge.\u00a0<strong class=\"jv gp\">If you reduce the number, you reduce the cognitive load<\/strong>. You can do this by combining data in a single field. For example, by creating a full name field by specifying in parentheses that both the first name and last name are required.<\/p>\n<h2 data-selectable-paragraph=\"\"><\/h2>\n<h2 id=\"af92\" class=\"afa ti sd bm tj ja afb jb gt je afc jf gx uc afd ye hb ug afe yg hf uk aff yi hj afg ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Include extra information (when necessary)<\/strong><\/h2>\n<p id=\"6fe2\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">When you feel that a field is not fully explained by a title, you can always include information or hints as labels in parentheses. This way,\u00a0<strong class=\"jv gp\">users do not have to do any work to understand what the field to be completed is about<\/strong>, since we did not take it for granted.<\/p>\n<h2 data-selectable-paragraph=\"\"><\/h2>\n<h2 id=\"5749\" class=\"afa ti sd bm tj ja afb jb gt je afc jf gx uc afd ye hb ug afe yg hf uk aff yi hj afg ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Standardize selection menus and text fields<\/strong><\/h2>\n<p id=\"f9c0\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">If selection menus look different from text fields, the user may consider them to be two activities with unequal logic and effort. It makes the form-filling exercise look more complex and convoluted than it really is.<\/p>\n<p id=\"ce90\" class=\"pw-post-body-paragraph tu tv sd jv b tw ve gr ty tz vf gv ub uc vg ue uf ug vh ui uj uk vi um un uo iu ju\" data-selectable-paragraph=\"\">Design text fields and selection menus in a uniform and consistent manner,\u00a0<strong class=\"jv gp\">communicating to users that both are input components that are completed with equal ease and speed.<\/strong>.<\/p>\n<p data-selectable-paragraph=\"\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7606 lazyload\" data-src=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3.jpeg\" alt=\"\" width=\"1400\" height=\"855\" data-srcset=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3.jpeg 1400w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3-300x183.jpeg 300w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3-1024x625.jpeg 1024w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3-768x469.jpeg 768w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3-18x12.jpeg 18w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX3-600x366.jpeg 600w\" data-sizes=\"(max-width: 1400px) 100vw, 1400px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/855;\" \/><\/p>\n<h2 data-selectable-paragraph=\"\"><\/h2>\n<h2 id=\"96a8\" class=\"afa ti sd bm tj ja afb jb gt je afc jf gx uc afd ye hb ug afe yg hf uk aff yi hj afg ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Prioritize text fields<\/strong><\/h2>\n<p id=\"e26b\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">Whenever it is possible to replace a selection menu with a text field, it is a good idea to do so. It is easier for users to complete a text field, because\u00a0<strong class=\"jv gp\">it saves them the exercise of scrolling and reading a list.<\/strong>.<\/p>\n<h2 data-selectable-paragraph=\"\"><\/h2>\n<h2 id=\"8103\" class=\"afa ti sd bm tj ja afb jb gt je afc jf gx uc afd ye hb ug afe yg hf uk aff yi hj afg ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Highlight the final action<\/strong><\/h2>\n<p id=\"7f50\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">Once users reach the summary page, it is the final step in the process. In this context, a green button is quickly identified as the moment of completion. Combine it with an icon or check mark\u00a0<strong class=\"jv gp\">to reassure users that the system has confirmed their final action<\/strong>.<\/p>\n<p data-selectable-paragraph=\"\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7607 lazyload\" data-src=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4.jpeg\" alt=\"\" width=\"1154\" height=\"1063\" data-srcset=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4.jpeg 1154w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4-300x276.jpeg 300w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4-1024x943.jpeg 1024w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4-768x707.jpeg 768w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4-13x12.jpeg 13w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX4-600x553.jpeg 600w\" data-sizes=\"(max-width: 1154px) 100vw, 1154px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1154px; --smush-placeholder-aspect-ratio: 1154\/1063;\" \/><\/p>\n<h2><\/h2>\n<h2 id=\"fc51\" class=\"th ti sd bm tj tk tl tm gt tn to tp gx ji tq jj hb jm tr jn hf jq ts jr hj tt ju\"><strong class=\"ba\">Form ends, but the UX continues<\/strong><\/h2>\n<p id=\"5148\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">The user experience doesn't end once the form ends. We can\u00a0<strong class=\"jv gp\">provide more content to view or include a button to return to the top of the page<\/strong>, so the user continues browsing. We can also\u00a0<strong class=\"jv gp\">devise sections with recommended products based on the purchase made<\/strong>\u00a0or the personalized tastes we have for the user, keeping them interested after payment and completion of the process.<\/p>\n<p data-selectable-paragraph=\"\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-7608 lazyload\" data-src=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5.jpeg\" alt=\"\" width=\"1400\" height=\"933\" data-srcset=\"https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5.jpeg 1400w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5-300x200.jpeg 300w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5-1024x682.jpeg 1024w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5-768x512.jpeg 768w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5-18x12.jpeg 18w, https:\/\/dobleuv.com\/wp-content\/uploads\/2022\/10\/UX5-600x400.jpeg 600w\" data-sizes=\"(max-width: 1400px) 100vw, 1400px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1400px; --smush-placeholder-aspect-ratio: 1400\/933;\" \/><\/p>\n<h1 data-selectable-paragraph=\"\"><\/h1>\n<h1 id=\"49d9\" class=\"th ti sd bm tj tk tl tm gt tn to tp gx ji tq jj hb jm tr jn hf jq ts jr hj tt ju\" data-selectable-paragraph=\"\"><strong class=\"ba\">Conclusion<\/strong><\/h1>\n<p id=\"c7ed\" class=\"pw-post-body-paragraph tu tv sd jv b tw tx gr ty tz ua gv ub uc ud ue uf ug uh ui uj uk ul um un uo iu ju\" data-selectable-paragraph=\"\">The goal of these strategies is to reduce cognitive effort so that users do not have to think and work unnecessarily.\u00a0<strong class=\"jv gp\">Bad design leads users to spend more time and consume more energy,\u00a0<\/strong>frustrating them in the process.\u00a0<strong class=\"jv gp\">Good design prevents this from happening, and makes the experience simple, fast and satisfying.<\/strong>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Un mal dise\u00f1o hace de un formulario una misi\u00f3n imposible. Un buen dise\u00f1o lo convierte en una experiencia satisfactoria. Completar un formulario no tiene que ser una prueba cognitiva o un test de paciencia. Por el contrario,\u00a0dise\u00f1amos para evitar el esfuerzo, simplificando la vida de las personas. Buscamos que no trabajen de m\u00e1s o demoren [&hellip;]<\/p>","protected":false},"author":2,"featured_media":15448,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[162],"tags":[],"class_list":["post-7603","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-diseno-ux-ui"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El UX como herramienta para reducir el esfuerzo cognitivo en los formularios - Dobleuv<\/title>\n<meta name=\"description\" content=\"Te invitamos a leer nuestro art\u00edculo sobre la importancia del UX en la elaboraci\u00f3n de formularios y c\u00f3mo un buen dise\u00f1o lo convierte en una experiencia agradable.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dobleuv.com\/en\/el-ux-como-herramienta-para-reducir-el-esfuerzo-cognitivo-en-los-formularios\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El UX como herramienta para reducir el esfuerzo cognitivo en los formularios - 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